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How to choose the right nipple Choosing a pacifier for your baby can feel surprisingly complicated. With different pacifier nipple shapes, materials and sizes...

A year of recognition for Danish design, thoughtful innovation, and pacifiers made with care. 2026 has been a special year for FRIGG. Our pacifiers...

Summer holidays often bring slower mornings, later bedtimes and more time together as a family. When nursery, daycare or preschool begins again, babies and...

The summer holidays are something very special. Long days, spontaneous trips and lots of fun. But for both babies and older children, too many...

Safe, simple, and stress-free As parents, we’re always looking for small ways to make life easier and safer for our little ones. At FRIGG,...

Tips for a magical celebration A baby’s first Christmas is truly a special milestone filled with sparkling lights, cozy mornings, and plenty of memorable...

Awarded by LUXlife for the second year in a row We are proud to share that FRIGG has been named Most Trusted Pacifier Brand...

Simple ways to create lasting memories – from the very first year There’s something truly magical about holding your grandchild for the very first...

Parenting Truths from FRIGG Community   Becoming a parent is often painted as a magical journey - filled with tender moments, sleepy cuddles, and...

Reuse your baby's FRIGG pacifier Upcycling is in for several reasons. In addition to the positive effects on the environment, you also contribute to...

Winner of Pacifier Product of the Year Every tiny detail we design is for one purpose: to bring comfort and care into your baby's...

Dad’s guide to baby soothing: Pacifiers, bonding & calm Becoming a father is one of life’s most rewarding experiences, but it’s also filled with...

7 survival tips every first-time dad needs to know Becoming a father for the first time is a life-changing experience filled with joy, challenges,...

 As a midwife with over 20 years of experience in the beginning of life, babies, and breastfeeding, I’m often asked: "What kind of pacifier...

As an expecting parent, it’s natural to have thoughts about breastfeeding, whether it’s your first baby or you already have experience with breastfeeding. Questions like “How will the...

The important role of fathers in a baby’s life Throughout the pregnancy and in the hours after the birth, the mother has the direct...

FRIGG Little Viking: Meet the six pacifiers Introducing the Little Viking pacifier collection – a series of six pacifiers, each inspired by a legendary...

The arrival of spring means rebirth of nature. A lot of plants and trees are growing, and new, bright green leaves start to appear,...

There is no planet B At FRIGG, we believe that the world is on loan. Current generations borrow the world from the future, and there is...

When baby refuses the pacifier: What to do now Introducing a pacifier to your child can significantly contribute to their comfort and well-being. However, not all...

FRIGG Daisy: A royal blossoming After decades of grace on the throne, Queen Margrethe II of Denmark has announced her decision to retire, closing...

FRIGG Limited Autumn Collection Autumn is a magical time of year when nature paints the world in vibrant hues of red, orange, and brown....

Developmental leaps: Get to know the 10 steps Babies grow and learn in fascinating bursts. These rapid changes, known as developmental leaps or Wonder...

Your baby’s summer survival guide When the hot summer months are upon us, our worrying parenting brains start to speculate whether or not our...

Coziness and happiness When it comes to creating a cozy, content and happy life, Danish people swears by the concept of “Hygge”; a word...

Mindfulness for mothers Motherhood is one of life’s most rewarding journeys, yet it comes with its share of stress, sleepless nights, and endless to-do...

Stay energized: 6 smart hacks for exhausted parents Life as a parent of babies and toddlers is wonderful but also exhausting and hectic: Sleep...

New pacifier, smaller size? Here’s why Are you wondering why your new FRIGG natural rubber pacifier is looking smaller than the old one? There...

FRIGG Limited Summer Collection Summer. So joyful, yet so fleeting. As the golden sun sets on another magical summer, we can’t help but feel...

Protecting children from harmful substances: What every parent should know Our children come into contact every day with a wide range of products that...

The season of happiness Summer is the season of warm and long days with the shortest nights. We mainly associate summer with the sun...

Effective ways to soothe a crying baby All babies cry. Crying is your baby’s way of telling you it needs comfort and care. In...

The many faces of motherhood - and how they shape our kids They are wonderful, one of a kind, and an essential part of...

A good night’s sleep is a win-win for the whole family Your baby needs equal parts of food, sleep, and love. As a parent,...

Inspired by Nordic Nature: The Heart of FRIGG’s Design Change is an inevitable part of life: Change plays a significant role in the world...

Safe to sleep with pacifiers When you become a parent, you will quickly learn that sleep is essential for your baby to grow. Maybe...

How to choose the best pacifier for your baby A complete guide for both new and experienced parents Pacifiers – sometimes called soothers or...

FRIGG Fairytale is a pacifier inspired by the creative universe of the Danish author Hans Christian Andersen, more specifically his amazing fairy tales and...

What to do if your baby bites the pacifier If you notice bite marks on your child’s pacifier nipple, we recommend that you start...

Say goodbye to the pacifier: Gentle tips for a smooth transition When a pacifier comes into a child’s life, its presence brings the ultimate...

Natural rubber (latex) vs. silicone: Which pacifier material is best for your baby? It starts with a tiny sigh of relief – the moment...

Wondering when to start using a pacifier? A pacifier comforts and gives your child a piece of mind. It strengthens your child’s mouth and...

Proud sponsor “Danish Hospital Clowns” is a non-profit organization with one important mission: To strengthen the spirit of children throughout their hospitalization. The Danish...

Pacifier lifespan: What parents should know During the pacifier’s short life, it is scalded, chewed, tugged, thrown on the ground, and exposed to several...

Together against cancer At FRIGG, we have always believed that business should be a force for good. While our everyday mission is to bring...

Pacifier replacement - how often? If you take good care of your child’s pacifier and replace it in time, you can safely enjoy the...

How to sterilize pacifiers – a step-by-step guide Pacifiers are little lifesavers - for babies and for parents. But with all the love (and...

Saying goodbye with the pacifier tree In the heart of Scandinavia, nature holds a special place in our culture and storytelling - especially the...